Disney to charge for content online
Eyes subscription model for movies, TV shows, games
By Paul Bond
July 22, 2009, 08:49 PM ET
Disney plans to offer a broad array of its content, including movies, TV shows and games, online to those willing to pay for it --
possibly at a single Web site that requires a subscription, president and CEO Robert Iger said Wednesday.
"The notion of going online at some point as a subscribe-to, robust entertainment experience is pretty attractive to us," Iger said.
"We are developing such an experience."
The top Mouseketeer made the remarks Wednesday at Fortune magazine's Brainstorm: Tech conference.
Pressed for details by Fortune editor-at-large Richard Siklos, Iger declined.
Disney already is bringing in revenue online.
It has joined NBC Universal and News Corp. as a content provider and equity partner in Hulu, which sells advertising.
Disney also sells content on iTunes and charges a subscription fee for its Club Penguin site.
But Iger said much more money can be extracted from Web surfers seeking quality content.
He noted that consumers spend $5 an hour at theaters to see movies, 75 cents an hour to read books, newspapers and magazines and 50 cents an hour to watch cable and satellite TV, but only 25 cents an hour to surf the Internet.
"There's plenty of room for people to spend more money on things that they're doing online," Iger said.
Siklos noted that Iger is a pioneer in user-generated content, having put "America's Funniest Home Videos" on ABC 20 years ago.
Iger said he kicks himself for not taking that concept online.
"Unfortunately, I didn't come up with YouTube," Iger said, noting that while that site might not be profitable, its creators sold it to Google for "a chunk of change."
The Disney chief also said he is bullish on behavioral tracking, claiming that privacy concerns are overblown and usually shared only by older consumers.
He joked that he has learned more about his two adult daughters from their Facebook pages than from raising them.
LBN-SEE IT:....Comedian Sarah Silverman.....
LBN-DID YOU KNOW:
***The Australian $5 to $100 notes are made of plastic.
***The average person makes about 1,140 telephone calls each year.
*** The three best-known western names in China: Jesus Christ,
Richard Nixon, and Elvis Presley.
***There are twice as many kangaroos in Australia as there are people.
The kangaroo population is estimated at about 40 million.
***When flying from London to New York, due to the time zones crossed, you can arrive 2 hours before you leave.
LBN-QUOTE:
See, when the GOVERNMENT spends money, it creates jobs;
whereas when the money is left in the hands of TAXPAYERS,
God only knows what they do with it. Bake it into pies, probably.
Anything to avoid creating jobs. - Dave Barry.
HE’S NO SUCKER
Hey Jay-Z, did you blackball Chris Brown from the BETAwards last month?
“That’s the silliest rumor I’ve ever heard,” the rapper said Wednesday.
“Everyone should be allowed to make mistakes.
But as far as not letting him perform on BET —that’s ridiculous, that’s stupid,and that’s a sucker move.
I wouldn’t do it.”
HALLELUJAH !!!!!
Leonard Cohen will returnto the U.S. in the fall for a 15-date tour of theaters and arenas.
The run begins Oct. 17 in Sunrise, Fla., and stops in Atlanta, New York, Chicago and elsewhere before wrapping Nov. 13 in San Jose, Calif.
CANCEL-ICIOUS
Beyonce has canceled two arena dates and pushed back the start of her upcoming Australian tour, citing an“unforeseen change in her international schedule.
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